January 10, 2013

Article

Video communications are key to business success

Once upon a time, internal communications consisted of simply of walking over to a co-worker’s desk and chatting with them. Eventually, email replaced this as a quick and convenient way to communicate without interrupting workflow, followed quickly by instant messaging. However, for physical interaction, nothing beats face-to-face talking.

Today, as many companies embrace mobility and remote working, professionals aren’t always in the building, and some may not be easily reached by these means. As such, video communications may be the wave of the future. With video, employees can reach each other “face-to-face,” even when one is in the office and the other is working from the coffee shop down the road. However, a business can’t simply invest in video and move on – there are a number of considerations that have to be taken into account first.

According to Finance Talks, there are a variety of other benefits that a business can achieve by implementing video, from cutting travel expenses to improving meeting “attendance” through video conferencing. Implementing an enterprise video solution can help eliminate scheduling conflicts and improve workflow by making meetings convenient rather than distracting.

Ultimately, for any business, video can be a versatile tool, but in order to implement it successfully, a company needs the infrastructure to support it. With a dedicated video content delivery network in place, a business will be able to eliminate any challenges that video can bring, such as network traffic congestion or reduced bandwidth. With a distinct network for video webcasting, normal workflow won’t be at risk for interruption, and the chance that video will suffer from low network speeds will be reduced as well.