July 30, 2013

Article

Paying attention to quality helps gain better audiences

There are a number of factors that go into making a recording that can be considered enterprise quality. These elements include script, setting, clarity and timeliness in association between the subject matter and its actual delivery methods. Ensuring these basic parts are kept at optimal levels requires that businesses closely monitor how their messages are being formulated as well as received by target audiences. In cases where organizations are missing the marks they want to hit, problem assessment teams may want to focus on the quality of delivery methods.

Providing better products
One of the leading issues with getting succinct, timely messages to personnel lies in how these videos are made available to staff members. Companies often have to deal with employees from a number of departments and in various locations at once. Many of these organizations have thousands of workers to deal with and making certain that each of them is getting the service they need may seem difficult to these corporations. Despite the perceived hardships, it’s essential that companies do their due diligence to uphold delivery options for their professionals, as failure to meet these basic benchmarks could result in a loss of communication and engagement.

Though there are vast improvements today compared to networking options in years past, there are still issues that could arise while trying to make the most of video communication options. Latency, throughput and enterprise video portals themselves can be significant stumbling blocks when trying to make the most of recording resources. No matter how good the content of the message is, if firms can’t find ways of making these recordings readily accessible to personnel, it’s likely that they won’t get as big of an audience or as much positive acceptance of what these messages have to say.

Network management impacts
As PCWorld wrote, quality of service is one of the most important elements associated with enterprise video success. Audio and video need to be clear and flow together. Lag in images or loss of synchronization between spoken words and action on-screen can alienate viewers. What’s more, waiting a long time for a recording to load or buffer can encourage employees to navigate away from these messages before they even begin, resulting in a total loss on investment for corporations.

The source stated that businesses need to use quality of service measures to monitor network traffic, data prioritization and streaming availability. Companies need to ensure that their data is moving properly through their systems so that recordings start in a timely fashion and play smoothly through the end of the message. When packets of data arrive at the requesting terminal, mobile device or kiosk, this creates poor playback experience and impacts the way staf​f members interpret the overall message of the video, as well as influencing their overall impressions of their employers.

The point of recordings and enterprise streaming media is to help companies ensure that they are getting the clearest, most concise messages to their personnel as possible. If they fail to uphold the quality of these recordings and the delivery systems used to bring them to the people that need them most, there is a high likelihood that these deployments won’t be as effective or as positive a return on investment as organizations must make them in order to make them worth the effort. The bottom line is, video communication is meant to help companies save money, but if businesses aren’t using every element of these services properly, they could be harming their finances and damaging employee relationships.

Saving money and business
According to Ezine Mark, video solutions are a cost-effective method of networking with employees in any location. These resources are sought out by companies of all kinds in order to improve their remote collaboration, build stronger bonds with personnel and improve the flow of information from every side of the corporation. Even working with clients and investors is much easier and more personal when companies have quarterly reviews and public statements made available in a video platform, as these recordings offer a human face to potential investors who might otherwise feel alienated or unsure.

When these deployments fail to load properly or don’t stream smoothly, the negative backlash can be significant. Companies must be certain that their networks function properly and are running on the correct settings. The need to pay attention to how employees are using these tools and the amount of progress they’re seeing in delivering these recorded assets to remote and onsite personnel alike. And, as Ezine stated, organizations must be sure that their streaming meetings and important events are all delivered in a clear and timely manner to clients and investors in order to promote transparency and confidence in the corporation. There are many aspects of business success riding on the power of video communication solutions, so firms must assess these systems regularly and keep them efficient in order to avoid pitfalls.