April 29, 2013


Integrated learning techniques taking off with video communication

Video communication tools are expanding the ability of businesses to uniformly train their workers. These deployments let leaders and training teams create a curriculum, set up a video environment and control the way that all personnel learn about new initiatives. It also promotes better onboarding and supports ongoing education throughout the lifetime of each employee’s tenure with an organization. The flexibility and customization that is inherent to enterprise video solutions is helping businesses of all kinds create more experienced workers who can provide better service and feel more informed about their employers.

Changing the delivery method
The benefits of video communication for training purposes can be improved by integrating these options with other kinds of educational assets. According to Ars Technica,┬áthere is a way to ensure that personnel are paying close attention throughout an entire video for more reasons than simply being told to do so. Specifically, by engaging viewers throughout the process, trainees will remain active learners and ingest what they’re seeing rather than passively allowing the video to play without getting much out of it. This will increase the amount of knowledge each person takes away from the video communication session, making it an even more valuable learning asset for businesses of all kinds.

The way to do this, Ars Technica stated, is to add opportunities throughout the video for user participation. Small quizzes and comprehension questions scattered at intervals throughout the message or appearing concurrently in an enterprise video platform can help employees put the things they’re learning to use immediately, helping to drive in these training lessons. What’s more, frequent reviews throughout the video will allow companies with integrated performance management and tracking metrics to determine where more hands-on education may be needed in order to remove any misunderstanding a staff member may have about material addressed in a video recording.

Ars Technica wrote that a study by cognitive psychologist Karl Szpunar looked at the way that people learn in order to see if continuous testing could really make a difference in how well the data is absorbed. The Harvard professor used two groups of test subjects and the same five lists of words, but one team was quizzed repeatedly as the vocabulary items were shared whereas the other team was only granted a review at the end of the session. He conducted a similar experiment after a lengthy lecture, one which was given with four breaks for review and another where participants were tested on what was discussed at the end of the meeting. In both cases, people who were encouraged to think about what they were hearing throughout the learning process were more successful in recalling and putting those facts to use later.

This is exactly the kind of benefit that video communication tools can deliver. These custom messages allow for pausing, rewinding and completely re-watching an entire session, breaking it into parts of focusing on specific parts of the message. Flexibility and customization mean that further, shorter videos can also be created to provide clarification or in-depth study of various data points important to specific departments within an organization.

Taking video to the next level
Online learning opportunities are making it easier for personnel to expand the way they learn and get more value out of time they spend with leaders discussing these video communications. The ability to watch recordings and review the material as they go has made it easier for personnel to pick up on important workforce protocols and job requirements, but the option to review these modules and complete training wherever and whenever is convenient is also granting professionals the option to be more flexible in how they think.

As Ars Technica established, flipped classroom environments are increasingly popular in corporate and school environments. My Northwest agreed, stating that the integration of enterprise video solutions has allowed even public educational facilities to totally change the way that students think and learn.

Instead of sitting and listening to an instructor speak for hours, the educational process is being broken down more often into segments. The video portion relates the facts, reviews the common applications and shows employees or students how the information functions inside the scope of how it is to be used in daily job duties. Once the basic details have been imparted on participants, they can then break out and discuss with other students or managers about various applications for this information, stretching their cognitive abilities instead of just trying to ingest a large set of new data. Actively thinking about the information they are seeing can help them make better use of it and become more versatile, innovative assets themselves. Granting people more cognitive freedom can help them become better learners and thinkers, My Northwest wrote.