December 30, 2014


Employee engagement strategies promote enthusiasm and production

As social media, cloud computing and other digital technologies become more fully immersed in the average workday, business leaders are constantly seeking ways to ensure a smooth blend of these innovations with good old fashioned work. Chief executives who are in touch with the latest trends in the evolution of the workplace understand that these technologies go hand in hand with employee performance. They’re not some kind of conditional reward.

No matter the digital format at hand, video is playing a larger role through all kinds of devices – desktops, laptops, smartphones or tablets. Enterprise video is commonly used as a standard type of communication. It also allows for the creation of more palatable training tutorials, global sharing of event live streams and even in-office comic relief.

Learn more about enterprise video content management.

Employee engagement is becoming a key portion of any successful company’s business model. The implementation of video is at the core of this strategy.

Draw and retain talent with employee engagement
Michelle Roccia, executive vice president of employee engagement with the recruitment firm WinterWyman, told CIO that no company succeeds without employees. As simple as it sounds, it’s the people who make the company. Because of this, business leaders need to promote an engaging and enjoyable atmosphere at the workplace.

Roccia also noted that referrals can be a great way to bring talent to the office. Workers trust their friends, family and connections.

“At the very core, every business’ most valuable asset is people and the skills and knowledge they bring with them,” Roccia told the news source. “So, you need to focus there and do the right thing for your people. In the short term, it may not seem like the most profitable business decision, but in the long term, it’s always the right decision.”

Howard County schools keep workers enthused
A recent survey by Gallup found that 40 percent of employees in the Howard County Public School System in Maryland are engaged in and enthusiastic about their jobs, according to The Baltimore Sun. However, the research also noted that 48 percent of the system’s employees are not engaged.

Despite the solid progress, video messaging and training could help Superintendent Renee Foose further increase the percentage of engaged workers in the school system.

“These second-year survey results show that we are on the right track in emphasizing engagement as a critical driver of both student achievement and staff effectiveness,”  Foose told the publication. “While we have more work to do, this data gives us valuable insight for refining our improvement strategies.”